---
title: "Resources — Aspen Videos, Case Studies &amp; Insights"
description: "Watch Aspen in motion. Videos, case studies, and insights on AI implementation for modern financial advisory firms."
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[aspen ](#top)

[Approach](#work)[Operators](#operators)[Work](#approach)[Resources](/resources)

[Book a Demo](https://calendly.com/d/3rs-82d-kpc)

Resources

# The work,  
in motion. 

AllVideosCase studiesBlog

[

![AI Is Not Replacing Financial Advisors. It Is Promoting Them.](/__l5e/assets-v1/330353a5-d6b5-4a1b-a879-6e43c128335f/aspen-strategists-poster.jpg)

Videos

### AI Is Not Replacing Financial Advisors. It Is Promoting Them.

2 min watch





](/resources/will-ai-replace-financial-advisors)

[

![How to Rank in ChatGPT: Aspen Agent Product Demo](/__l5e/assets-v1/686748cf-6e8b-4a6c-9fa5-53c007043881/aspen-product-demo-2-poster.jpg)

Videos

### How to Rank in ChatGPT: Aspen Agent Product Demo

2 min watch





](/resources/how-to-rank-in-chatgpt-financial-advisors-demo)

[

![Website Messaging for Financial Advisors: Why Your Home Page Is Losing Prospects](/__l5e/assets-v1/4063171d-16e6-44cd-a9a7-f735812f0045/aspen-messaging-poster.jpg)

Videos

### Website Messaging for Financial Advisors: Why Your Home Page Is Losing Prospects

2 min watch





](/resources/website-messaging-for-financial-advisors)

[

![AEO for Financial Advisors: Skate Where the Puck Is Going](/__l5e/assets-v1/2e3d0ce3-b64d-4857-b75e-a6d7d61d5aab/aspen-aeo-poster.jpg)

Videos

### AEO for Financial Advisors: Skate Where the Puck Is Going

2 min watch





](/resources/aeo-for-financial-advisors)

[

![Younger vs Seasoned Advisors: The Conversation](/__l5e/assets-v1/ba31540f-9a49-45d1-a21d-0ef9961ef216/aspen-the-conversation-poster.jpg)

Videos

### Younger vs Seasoned Advisors: The Conversation

4 min watch





](/resources/younger-vs-seasoned-advisors-the-conversation)

[

![Why Most Marketing Campaigns Fail for Advisors](/__l5e/assets-v1/cf31018b-fadd-4f00-9020-197db22fefe0/aspen-marketing-campaigns-poster.jpg)

Videos

### Why Most Marketing Campaigns Fail for Advisors

2 min watch





](/resources/why-marketing-campaigns-fail-for-advisors)

[

![#1 ranking on google](/__l5e/assets-v1/1b747b97-4aaa-40b5-b7f8-7e04ccf1e2c7/maverick-wealth-story-v4.png)

Case studies

### #1 ranking on google

Wealth Management Firm · Texas





](/work/maverick-wealth)

[

![AI Is Not What You Think](/__l5e/assets-v1/247b6c59-9cde-40ec-8fac-3ce4dfcd389f/aspen-ai-not-what-you-think-poster.jpg)

Videos

### AI Is Not What You Think

2 min watch





](/resources/ai-is-not-what-you-think)

[

![Traditional Websites vs AI Websites for Financial Advisors](/__l5e/assets-v1/bf44b67e-aa49-47d7-a6f1-012cc7fcdc0d/aspen-the-conversation-part-2-poster.jpg)

Videos

### Traditional Websites vs AI Websites for Financial Advisors

2 min watch





](/resources/traditional-websites-vs-ai-websites-for-advisors)

[

![The Biggest Red Flag in Financial Advisory Firms: Nothing Is Repeatable](/__l5e/assets-v1/54685fb3-f6b1-46ce-8a3a-3a105e0b9a13/aspen-red-flags-poster.jpg)

Videos

### The Biggest Red Flag in Financial Advisory Firms: Nothing Is Repeatable

2 min watch





](/resources/biggest-red-flags-in-financial-advisory-firms)

[

![What Actually Makes a Website Perform for an Advisory Firm](/__l5e/assets-v1/9a3c3945-d4e4-4292-a322-df344f46a377/aspen-website-perform-poster.jpg)

Videos

### What Actually Makes a Website Perform for an Advisory Firm

3 min watch





](/resources/what-actually-makes-a-website-perform-for-advisors)

[

![The AI Automation Journey](/__l5e/assets-v1/fa632134-e0a5-46d3-93ab-3c72e1b5d940/aspen-automation-journey-poster.jpg)

Videos

### The AI Automation Journey

2 min watch





](/resources/the-ai-automation-journey)

[

![Where humans focus, where Aspen runs](/assets/blog-humans-focus-CCDrhGg-.jpg)

Blog

### Where humans focus, where Aspen runs

5 min read





](/resources/where-humans-focus-where-aspen-runs)

[

![Are Younger Advisors Better at Growth?](/__l5e/assets-v1/3084c7f5-af58-4696-9053-96242db22def/aspen-younger-advisors-short-poster.jpg)

Videos

### Are Younger Advisors Better at Growth?

2 min watch





](/resources/are-younger-advisors-better-at-growth)

[

![Why Reactive Advisors Hurt the Industry](/__l5e/assets-v1/f6416618-c087-4d2e-8d0e-6eb04b0b64f5/aspen-reactive-advisors-short-poster.jpg)

Videos

### Why Reactive Advisors Hurt the Industry

2 min watch





](/resources/why-reactive-advisors-hurt-the-industry)

[

![Are Advisors Charging What They're Worth?](/__l5e/assets-v1/ec9eeb4b-8f65-44ee-87e8-819c1910828d/aspen-charging-worth-short-poster.jpg)

Videos

### Are Advisors Charging What They're Worth?

2 min watch





](/resources/are-advisors-charging-what-theyre-worth)

[

![Aspen Agent Product Demo: AI Email Sequences](/__l5e/assets-v1/9c055954-d652-468d-a05d-d59be6f2571f/aspen-product-demo-poster.jpg)

Videos

### Aspen Agent Product Demo: AI Email Sequences

2 min watch





](/resources/aspen-agent-product-demo)

[

![Speed to Lead for Financial Advisors: The Highest-ROI Fix in Your Funnel](/__l5e/assets-v1/507c1bad-c975-4f67-bcc1-354dc3b102b9/aspen-speed-to-lead-poster.jpg)

Videos

### Speed to Lead for Financial Advisors: The Highest-ROI Fix in Your Funnel

2 min watch





](/resources/speed-to-lead-for-financial-advisors)

[

![5 Essentials to Keeping Your Clients](/__l5e/assets-v1/09fe89bd-8ecd-4c8b-82bb-9347466db99f/aspen-5-essentials-poster.jpg)

Videos

### 5 Essentials to Keeping Your Clients

3 min watch





](/resources/5-essentials-to-keeping-your-clients)

[

![$63M+ in active pipeline](/__l5e/assets-v1/393bcb1b-0234-485e-a496-a5baaa9bc419/ecgs-pipeline-story-v2.png)

Case studies

### $63M+ in active pipeline

Wealth Management Firm · California





](/work/ecgs-pipeline)

[

![$10K+ saved monthly](/__l5e/assets-v1/76eebd1c-342c-4717-88eb-c0bfbdacee56/ecgs-conversion-story.png)

Case studies

### $10K+ saved monthly

Wealth Management Firm · California





](/work/ecgs-conversion-engine)

[

![Your Advisor Website: The Silent Killer of Referrals](/__l5e/assets-v1/f8551f12-3923-467a-9fd5-ebed7fd89245/aspen-the-website-poster.jpg)

Videos

### Your Advisor Website: The Silent Killer of Referrals

2 min watch





](/resources/advisor-website-silent-killer-of-referrals)

[

![Adoption is the work](/assets/blog-adoption-Ck9rAr4G.jpg)

Blog

### Adoption is the work

6 min read





](/resources/adoption-is-the-work)

[

![$24M net new assets in one year](/__l5e/assets-v1/f4fba207-86ce-4267-8112-99ac172808f0/csc-growth-story-v4.png)

Case studies

### $24M net new assets in one year

Wealth Management Firm · Charleston, SC





](/work/csc-growth-machine)

[

![$1K in ad spend → a million-dollar client](/assets/csc-engine-story-uoZy751j.png)

Case studies

### $1K in ad spend → a million-dollar client

Wealth Management Firm · Charleston, SC





](/work/csc-engine-humming)

[

![4→1 vendors consolidated to one partner](/__l5e/assets-v1/b06edf48-5eaa-4456-938c-e93f4f18f805/beacon-fg-ops-story.png)

Case studies

### 4→1 vendors consolidated to one partner

Wealth Management Firm · Texas





](/work/beacon-fg-ops)

[

![$15M+ in unmanaged assets from existing clients](/__l5e/assets-v1/025707ef-afde-4acb-a391-95a903f17fc8/fsg-cross-sell-story.png)

Case studies

### $15M+ in unmanaged assets from existing clients

Tax & Wealth Management Firm · New York





](/work/fsg-cross-sell)

[

![3 Mistakes Holding Financial Advisors Back](/__l5e/assets-v1/1df4d879-2b55-4502-9a44-a93503668317/aspen-3-mistakes-poster.jpg)

Videos

### 3 Mistakes Holding Financial Advisors Back

3 min watch





](/resources/3-mistakes-holding-financial-advisors-back)

[

![Three Marketing Words Advisors Get Wrong](/__l5e/assets-v1/4c4c8ed2-a4d6-4544-ba60-051e724b8c91/aspen-marketing-dictionary-poster.jpg)

Videos

### Three Marketing Words Advisors Get Wrong

2 min watch





](/resources/three-marketing-words-advisors-get-wrong)

[

![AUM Growth Ideas](/assets/aspen-aum-growth-CiZEJA1t.jpg)

Videos

### AUM Growth Ideas

Webinar





](/resources/aum-growth-ideas)

[

![The hidden cost of doing it yourself](/assets/blog-hidden-cost-B8ijm84v.jpg)

Blog

### The hidden cost of doing it yourself

5 min read





](/resources/the-hidden-cost-of-doing-it-yourself)

[

![Compliance-first automation](/assets/blog-compliance-BXDT8873.jpg)

Blog

### Compliance-first automation

6 min read





](/resources/compliance-first-automation)

[

![Turning reviews into referrals](/assets/blog-referrals-BWC9UuoY.jpg)

Blog

### Turning reviews into referrals

4 min read





](/resources/turning-reviews-into-referrals)

[

![Scaling RIAs With Agentic Workflows](/__l5e/assets-v1/9f958f35-34cc-45e4-9552-be1667684073/blog-ai-lead-followup.jpg)

Blog

### Scaling RIAs With Agentic Workflows

Agentic Workflows





](/resources/scaling-rias-agentic-workflows-ai-strategy)

[

![Scaling AUM With Agentic AI Workflows](/__l5e/assets-v1/9aa6da47-2b80-4bf9-b28b-b19c72bb646d/blog-ai-strategy.jpg)

Blog

### Scaling AUM With Agentic AI Workflows

Data & Infrastructure for AI





](/resources/scaling-aum-agentic-ai-workflows)

[

![Measuring AI ROI in Wealth Management](/__l5e/assets-v1/9aa6da47-2b80-4bf9-b28b-b19c72bb646d/blog-ai-strategy.jpg)

Blog

### Measuring AI ROI in Wealth Management

Measuring AI ROI





](/resources/measuring-ai-roi-wealth-management)

[

![5 Steps to Implement Agentic Workflows for RIAs](/__l5e/assets-v1/1d165fee-0501-41fd-81ee-67c4590bea9b/blog-ai-roi.jpg)

Blog

### 5 Steps to Implement Agentic Workflows for RIAs

AI Strategy for Advisors





](/resources/implement-agentic-workflows-ria)

[

![How to Automate Lead Follow-Up with AI Agents](/__l5e/assets-v1/9f958f35-34cc-45e4-9552-be1667684073/blog-ai-lead-followup.jpg)

Blog

### How to Automate Lead Follow-Up with AI Agents

AI Optimization





](/resources/automate-lead-follow-up-ai-agents-advisors)

[

![How to Automate Advisory Lead Follow-Up with AI](/__l5e/assets-v1/9f958f35-34cc-45e4-9552-be1667684073/blog-ai-lead-followup.jpg)

Blog

### How to Automate Advisory Lead Follow-Up with AI

AI Implementation





](/resources/automate-advisory-lead-follow-up-ai)

[

![How to Build an Agentic AI Strategy for RIAs](/__l5e/assets-v1/9aa6da47-2b80-4bf9-b28b-b19c72bb646d/blog-ai-strategy.jpg)

Blog

### How to Build an Agentic AI Strategy for RIAs

AI Optimization





](/resources/agentic-ai-strategy-for-ria-firms)

[

![Measuring AI ROI: 4 Metrics for Modern RIAs](/__l5e/assets-v1/1d165fee-0501-41fd-81ee-67c4590bea9b/blog-ai-roi.jpg)

Blog

### Measuring AI ROI: 4 Metrics for Modern RIAs

Measuring AI ROI





](/resources/measuring-ai-roi-for-ria-firms)

[← Back home](/)

aspen 

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Aspen

-   [Approach](#approach)
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-   [Book: New Lead, Now What?](https://a.co/d/0aJX95lM)
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